High School Senior Specialty Products – Photo Lab Product Spotlight
It’s time to update my High School Senior price booklet for the coming 2014 season. I am including many specialty items this year, as I had numerous requests for them this past season. H&H has numerous specialty products and the challenge is to keep the number of products in a range to keep my clients’ interest without overwhelming them, while offering the products that fit their wants.
The lenticular prints have been a huge hit – taking 2-3 images and combining them into a “moving” image really hits the mark with high school seniors! Available in 3 sizes – it is a perfect bonus item, or addition to your mid-range packages.
The Senior girls just love the leather compact mirror offered by H&H – this is a must on my ala carte “add-on” portion of my Senior Price List The leather key-fob is a popular addition as well – mom usually purchases this product for herself.
Metals never go out of style with high school seniors. I offer everything metal that H&H carries: wallet tins, 8×8 square metals with ribbon to hang them and now I will be adding the curved metals to my product line as well!
I love using the square minis during my senior season as a business card that the seniors from the previous year pass around. I just print a variety of seniors, ask them to hand them out to juniors they know and voila! My cards are all over the school – these 2”x2” cards come in sets of 120 for 27.00 – but the beauty is that you can use up to 120 DIFFERENT images. A great marketing tool.
I also like using H&H’s booklets for my price book – the 5.5 x 8.5 booklet , with 4 pages/8sides only cost me 3.80 each when I order 100. I give these out to potential customers as well as those that I have photographed. As I update the book every year, it is another marketing tool as I use the previous year’s seniors throughout the book – making it another marketing tool!
Bottom line – H&H has everything I need for a successful 2014 Senior Season – I am certain you will find the same!
Guest post written by Teri Ritter of Teri Ritter Photography. Teri has been in photography industry for 10 years in San Diego, CA and Dexter, MI, specializing in families, seniors, and babies. Teri is also a Marketing Consultant and enjoys sharing marketing ideas and plans which boost the bottom line for professional photographers everywhere.