H and H Color Lab - Professional Photo Lab Blog

Learn more about how photographers can harness Google+, Facebook and Twitter to bring in more new customers:

Using Social Media to Find New Clients Video Transcript

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How to Use Facebook Timelines – Video Transcript

Hi everybody, this is Georgia McCabe, and this month’s video blog post is all about Facebook Timeline for brands.

This will be short, covering the key things that you’ll need to address before March 30th, because all your fan pages are going to automatically be converted to this.
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Learn how professional photographers can use three great new social media apps to increase their social media engagement:

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pinterest for professional photographersIt seems like every day a new social networking site appears.  If you haven’t heard about Pinterest, it’s a new social networking site with an “online pinboard” interface.   According to Experian Hitwise, this invitation-only site now has 40 times the number of total visits it had six months ago, now finding its way into the top 10 websites in the category of social networking and forums.

Women between the ages of 25 and 44 are the most popular users and they comprise 59% of its readership.

This newcomer in 2011, is a visual “corkboard” of sorts, think of it as a bookmarking site that allows users to tag or more appropriately, “pin” pictures that resonate with them. And each picture is connected to a link somewhere on the interwebs. The act of “pinning” is sharable, and can be seen by your friends through numerous sharing sites, such as Facebook.

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Watch as H&H Color Lab guest blogger Georgia McCabe shows photographers how to use Wildfire to create fast and easy Facebook Contests to help market your company:

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social media groups for photographersToday’s post is very much a blanket guide intended to give you ideas that you can  implement in your social media marketing strategy.

It’s important to note that your business is individual and you may need to find what works best for you.  You have been hearing a lot about social media. “It’s the wave of the future! The new marketing frontier.”  While I for one certainly appreciate the enthusiasm,  I will tell you it’s not a magic wand that all of a sudden has business rushing to your door.  It’s just plain hard work.

I’ve found that one size does not fit all. This means where one business may have success with using Twitter, for example, another business may struggle.

That being said, here are three ways to promote your business online right now:

  1. Facebook Fan/Business Page
  2. YouTube
  3. Twitter

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