Professional Photo Lab and Photo Printing Blog

As you probably know, TIME is MONEY, and in these times that we live in, the faster you can do something, or the less time it takes you, means you can spend more time either MARKETING, PHOTOGRAPHING, or just spending that time with your family.

So, since some have said that I have one of, if not THE fastest and most efficient workflows on the planet, I’ve decided to share this with YOU!

For years and years, I have been an exclusive PC/Windows user. Well, recently, during a class that I was teaching, I asked how many were PC users vs. how many were MAC users; AND for the first time ever, the majority of the room was MAC!

I decided, right then and there, that it was time that I learned to use a MAC. Also, as a teacher, it’s SMART for me to use a MAC because it can show both Windows and MAC operating systems. So with a MAC I can actually be more productive to more photographers.

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Whether it’s a smartphone or a tablet, more and more people are shifting away from using desktops and home-based systems towards using mobile devices to access the Web. With so many new, innovative ways to reach and interact with potential customers, mobile marketing is becoming an increasingly vital way for photography businesses to thrive in a constantly changing landscape. Professional photographers, as with any commercial enterprise, stand to benefit greatly from integrating effective mobile marketing strategies.

According to a report from mobiThinking, there are approximately 1.2 billion mobile Web users, accounting for nearly 10% of global Website hits. Trends indicate that internet users prefer to use mobile devices when seeking local information, such as finding restaurants or events, while their use in social networking and other services is on the rise.

Many businesses are eager to incorporate mobile marketing, but are at a loss on how to do so. HubSpot, one of the leading internet marketing organizations, has pointed out that the third most common Google search query on the subject is “What is mobile marketing?” Let’s consider some of the basic methods for reaching potential customers.

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We want to help make the lives of school and sports photographers a little easier, so we’ve created two annual planning calendars specifically for school and sports photographers. These timelines help you be proactive – not reactive, in managing your school and sports business!

Check it out and download the PDF’s on our photographers resources page, under H&H Information/School Calendars and H&H Information/Sports Photography Timeline.   These are great resource tools for professional sports and school photographers to hang by their desk….refer to them often to stay ahead of the game!

Here is our list of things “to do” this month.

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We’re happy to announce two new additions to our selection of free WordPress themes for photographers today:

Photo Album Theme

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