Photography Products That Enhance Your Work: Canvas Cluster Wraps
I am photographing many families this time of year, in preparation for the holiday season. The holiday season offers me many opportunities to increase my client base and build sales. One of the ways I build sales is through the offering of cluster wraps. This way I sell not one canvas, but many….
Families love clusters – they provide home decor for a blank wall without having to over-think the process. As photographers, they trust our eye to help them create a tasteful center of art in their home. I am happy to do that – it also allows me to make great sales!
It is important when you sell clusters that you photograph with clusters in mind. Then when a session’s images are shown, the salesperson repeatedly mentions and shows how the images fit into clusters. It is a natural sales cycle that results in stronger sales and a value for your clients.
I love H&H clusters. The variety of arrangements, the ability to keep it simple with color matching borders, the paper selection all contribute to a high quality product that I am happy to offer.
Clusters mean that you sell multiple wraps, not just one. H&H has priced their clusters aggressively at 20-25 per cent less per piece when purchased as a cluster versus purchasing individual wraps.
H&H offers 13 layouts, the ability to select a color from your image to wrap the sides of the wrap, and two finishes – canvas or pearl. Canvas provides a traditional look, while the pearl provides a beautiful sheen that is unique.
As an added value, these clusters include a completely finished back with hardware, PLUS a FREE hanging template to make positioning on the wall a breeze! And it does not stop there – shipping is also FREE!
I love these clusters so much that I am creating my own family wall using 3 different layouts that complement each other and the result will be a beautiful wall of my family that serves to sell as well.
Check out the clusters at H&H Color Lab today…………………they have a special 20% off through September 30, 2011!
Guest post written by Teri Ritter of Teri Ritter Photography. Teri has been in photography industry for 10 years in San Diego, CA and Dexter, MI, specializing in families, seniors, and babies. Teri is also a Marketing Consultant and enjoys sharing marketing ideas and plans which boost the bottom line for professional photographers everywhere.