Photography Marketing

Learn the latest trends in photography marketing and how to improve your photography website and social media practices to attract customers.
 

School and Sports Photography Online Sales (Part 2)

Be sure to check out part 1 of this post from earlier this week, where we introduced school and sports photography online sales systems. Online Prepay If you are selling your school or sports photography using a prepay or proof plan flyer, consider selling your packages using online prepay.  When you add an option to your sales ...Read more »

School and Sports Photography Online Sales (Part 1)

The tools available to professional photographers for online sales have matured dramatically in the last 3 years.   Each type of photography – weddings, portraits, commercial, stock, historical, corporate, event, school, sports – all have different tools needed to provide positive sales results online for that type of photography. While the market is crowded with options ...Read more »

Professional Photographer Tips: Show and Sell

One of the most common complaints I hear from photographers is that that their clients only order small gift prints. To which I always ask “Do you show them anything else? ...Read more »

How Photographers Can Keep the Contracts They Have and Maintain a Secure Cash Flow

Getting a new contract is great and it gives you a great feeling of accomplishment, but keeping the contracts you already have will provide a solid foundation to your business.  With that in mind, here are some tips to help you successfully keep your present contracts and the cash flow that comes with it. 1) ...Read more »

How to Increase 2011 Holiday Photography Sales with Social Media

In today’s video blog post, guest blogger Georgia McCabe describes sample holiday campaign ideas and how professional photographers can increase holiday sales with Social Media: Guest Post by Georgia McCabe – As an author, speaker, trainer and social media and photography evangelist, her perspectives entitled “A Picture is Worth a Thousand Friends…or Enemies” appear in print ...Read more »

SEO for Photographers: How to Get Your Photos Found on Google

Take a look at the Google results for a search like “Kansas City Wedding Photos:” The first thing that catches your eye on that page is the photos. Imagine being able to get your photos there, right in front of the people who are looking for your services most. If you were able to get ...Read more »
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