H and H Color Lab - Professional Photo Lab Blog

Learn the latest trends in photography marketing and how to improve your photography website and social media practices to attract customers.
 

Mobile content marketing is a rich and rewarding addition to your master marketing plan. It doesn’t matter what type of photography you specialize in – reaching your potential customers in this way will produce a harvest of benefits all round. This post is designed to help professional photographers make the shift to thinking “mobile” and […]

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There are several types of sports photography and each has different ways to position a bid. Today we’ll let you know what to consider when getting Little League Sports Photography accounts. A) Make sure to promote that your product provides parents with pictures that allow them to keep a time line of their child’s life. […]

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As professionals, it’s again time to face the future in photography, because the future isn’t very far away. It’s time to prepare to face an entirely new photo market. Of course, I know you probably are already heavily into digital, as is a large portion your customer base. But I’m not referring to digital capture […]

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Plan Number 1: Sell After Sports Picture Day Use as a Commission Replacement or Fund Raiser.  On picture day shoot 100% of the youth athletes.  At a game or special sporting event, sell the water bottle.  Have custom photo inserts made up of the team and individual for each child and place in the water […]

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Google+ is shaping up to be a fantastic tool for professional photographers! Watch below as guest blogger Georgia McCabe shows how photographers can use Google+ Hangouts to connect with colleagues and even quickly find and contact potential new clients!

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Social media, social media, social media blah blah blah… Ok – so I know you have all heard a lot about social media. You are either totally in love with it or sick and tired of hearing about it. Maybe a little of both. No matter where you are with it, social media really is […]

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