In our ongoing quest to make running your photography business easier, H&H Color Lab is releasing a new initiative today to help make sure photographers stay current with their websites. Using our video tutorials, you should be able to have a professional WordPress website ready to show the public in less than an hour!
Why WordPress?
WordPress is a layman’s dream; it’s easy to install, configure and use for all your website needs. You can create static pages, blog posts, upload images and create contact forms without needing to know anything about the HTML code the web is built upon.
Look, we all make mistakes, but you don’t want your business to suffer because of some simple errors that most bloggers face, but are totally preventable. You want to make sure that your blog serves its intended purpose of driving interest, increasing sales and creating some online attention for your photography studio. But remember, if you focus on these aspects of blogging rather than the value you are adding for your clients, you run the risk of alienating everyone with your egotistical blog. Let’s run through the list of the top five mistakes photography bloggers make, and how to deal with them before they happen to you!
|
|||||||||||||||||||||||
|
|||||||||||||||||||||||
Learn how professional photographers can use three great new social media apps to increase their social media engagement:
It seems like every day a new social networking site appears. If you haven’t heard about Pinterest, it’s a new social networking site with an “online pinboard” interface. According to Experian Hitwise, this invitation-only site now has 40 times the number of total visits it had six months ago, now finding its way into the top 10 websites in the category of social networking and forums.
Women between the ages of 25 and 44 are the most popular users and they comprise 59% of its readership.
This newcomer in 2011, is a visual “corkboard” of sorts, think of it as a bookmarking site that allows users to tag or more appropriately, “pin” pictures that resonate with them. And each picture is connected to a link somewhere on the interwebs. The act of “pinning” is sharable, and can be seen by your friends through numerous sharing sites, such as Facebook.
Many thanks to the fantastic speakers Jeff Edwards, Scholastic Reflections; Frank Harrison, Gump Sports Photography; John Pittman, JohnPittman.com and Jim Seers, H&H Color Lab Sports Photography Consultant who brought so much knowledge, excitement and inspiration to the November JumpStart Schools & Sports sessions held in California.
ClearBags, Graphic Authority, Marathon Press, Neil Enterprises, ViewFinder Mask, H&H Color Lab, and various speakers teamed up to host this year’s Jumpstart School and Sports training. The event was a success, showing professional photographers how to expand their business through sports and school photography in their communities.